APP INTERATTIVE PER LA VALORIZZAZIONE TURISTICA DELL’OMAN

Abstract

Interactive apps for the tourist enhancement of Oman. – Many tourist destinations are embracing ICT in order to become an STD (Smart Tourist Destination), a place that uses the available tools and techniques to allow demand and supply to co-create value, pleasure, and experiences for the tourist in addition to wealth, profits, and benefits for organizations and the destination. The main aim of this paper is to present the prototype of an application for smartphones to explore the territory of Oman in relation to its resources (natural and cultural), infrastructure and accommodation for tourism purposes sector. The methodology provided for: the collection of data from the main statistical sources, the acquisition of geographical maps, the georeferencing of a substantial number of natural, cultural and recreational resources, the use of the Arc-GIS and Google Earth tools for data processing, the compilation and addition of text information to feature locations in tables, and the use of specific software for programming the app. The main goal of the app is to meet the needs of experiential tourism through interactivity that allows the users to obtain itineraries that reflect their tastes, needs and preferences.